Google Accused of Manipulating Search Queries for Higher Monetization

Digital Public Relations

Google is saying that a recently published opinion piece claimed that Google deletes search queries and replaces them with ones that monetize better. Google denies this, stating that the opinion piece contains serious inaccuracies about how Google Search works. Google also states that the organic (non-sponsored) results users see in Search are unaffected by Google’s … Read more

ChatGPT Introduces Game-Changing Voice and Image Capabilities

Artificial Intelligence (AI)

“ChatGPT elevates user experience by introducing voice and image capabilities. From live voice conversations to visual context sharing, the AI-powered assistant is reshaping digital dialogues.” ChatGPT is redefining the digital communication landscape. With its latest rollout, users can engage with the platform using voice and image functionalities, enhancing the interaction’s intuitiveness. This upgrade empowers users … Read more

Google Merchant Center Next is Here: Upgrade Today

Announcement: A new, simplified Merchant Center

Google Merchant Center Next will replace Merchant Center by 2024. It will automatically pull in products, pricing, imagery, and more from your website September 25, 2023, Google announced the launch of Merchant Center Next, a new, simplified version of its popular e-commerce platform. Merchant Center Next is designed to make it easier for businesses of … Read more

Google is Removing How-To Rich Results From Desktop Search Results.

search results on Google

Google is committed to making its search results as simple and easy to use as possible. To that end, the company is deprecating How-to rich results on desktop, effective September 13, 2023. This means that Google will no longer show How-to rich results in desktop search results. How-to rich results were previously removed from mobile … Read more

Can Paid Social Help You Achieve Your B2B Marketing Goals?

B2B Marketing and Paid Social: Does It Really Work?

B2B Marketing and Paid Social: Does It Work? The realm of B2B marketing is ever-evolving, continually seeking innovative methods to reach its niche, often discerning audience. In recent years, paid social media campaigns have emerged as a promising avenue for B2B marketers. But the question lingers: “Does it really work?” This article delves deep into … Read more

Digital Public Relations Vs. Traditional Public Relations

Digital Public Relations

What is digital public relations, first? The phrase “digital public relations” is increasingly used in digital marketing. You’re not the only one who doesn’t know exactly what it means. Most of us are fine with the digital public relations portion, but many are unsure what the phrase means. Understanding how digital public relations differs from … Read more

Understanding and Optimizing SEO with an HTTP Header Checker Tool

Get the insights you need to improve your website's HTTP headers and boost your performance.

Get the insights you need to improve your website’s HTTP headers and boost your performance. Every detail matters in the world of SEO (Search Engine Optimization). One often overlooked but critical aspect of SEO is the HTTP headers of a webpage. These headers contain valuable information that can impact your website’s search engine rankings and … Read more

Balancing Dofollow And Nofollow Links In Your SEO Strategy

Dofollow And Nofollow Links In Your SEO Strategy

In the world of SEO, it’s important to strike a balance between using dofollow and nofollow links. While dofollow links can benefit your SEO strategy, using too many can raise red flags with search engines. On the other hand, nofollow links are useful for providing additional information to readers, but they don’t directly impact your … Read more