Google Deprecating Sitemaps Ping and Recommend Lastmod element

Google search tools and updates

On Monday, Google announced the deprecation of the sitemap “ping” endpoint and offered guidelines for utilizing the lastmod element instead. According to Google’s explanation, the sitemap protocol includes an unauthenticated REST method for submitting sitemaps to search engines. However, internal data reveals that unauthenticated sitemap submissions have proven less effective and valuable. Google is discontinuing … Read more

What is Old and New MX Records for Using Gmail with Google Workspace

Web Design

To use Gmail for sending and receiving emails with Google Workspace, it’s necessary to add MX records to your domain. Fortunately, the MX records required for this purpose have been streamlined and simplified. If you want to use Gmail with Google Workspace, you need to configure your domain’s MX records to point to Google’s mail … Read more

Google Search Generative Experience – Benefits and Usage

Google Search Generative Experience (SGE)

What is Google Search Generative Experience (SGE) Google Search Generative Experience (SGE) is a new experiment from Google that uses generative AI to provide more comprehensive and informative search results. SGE is currently available in the US in English only and only to users who have opted into the Search Labs program. When you search … Read more

The State of SEO in 2023: A Data-Driven Look at the Top Trends

SEO

Statistics and data play a crucial role in understanding and optimizing search engine optimization (SEO) strategies. By analyzing these metrics, marketers and website, owners can gain insights into user behaviour, search engine algorithms, and the effectiveness of their SEO efforts. Here are some compelling statistics and data related to SEO: Firstly, organic search remains a … Read more

How Sitemap Generators Can Improve Your Website’s Visibility

Discover how sitemap generators can enhance your website’s visibility. Learn how these powerful tools improve search engine indexing and navigation, leading to higher rankings and increased organic traffic. Maximize your online presence with an effective sitemap strategy. In the vast digital landscape, where millions of websites compete for attention, it’s crucial to ensure that search … Read more

50 SEO Terms Explained: The Ultimate Glossary for SEOs

SEO

Here is a glossary of the most essential SEO terms to assist marketers in understanding and connecting with developers. Common SEO concepts are defined and explained in the SEO Glossary. The most crucial SEO jargon, words, and acronyms are included below for your knowledge. We’ve put up this thorough SEO glossary with definitions and valuable … Read more

Search Engine Reputation Management (SERM) A Guide

Internet

What is Search Engine Reputation Management Search Engine Reputation Management, also known as SERM, is a process to remove negative listings and results relevant to either an individual’s brand name or a corporate brand name. A reputation takes years to earn costs vast amounts of money in advertising and branding, and can be destroyed online … Read more

SEO Techniques & Tips to Improve Your Website’s Search Ranking

If you’ve done your keyword research using one of the many tools freely available, such as Google Keyword Tool, as suggested in my last post. Analyse your competition to see what they are ranking for and gauge their success. Have a look at their link profile and develop your link building strategy. On-page SEO is … Read more